Hershey, PA — The Hershey Co. has named Dave Hulays chief financial officer, succeeding Steve Voskuil. Hulays most recently served as senior vice-president, finance, and brings nearly 30 years of financial leadership experience at Hershey and Procter & Gamble. He…
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Bauducco Names Jean-Pierre Comte CEO, North America
Miami — Bauducco has appointed Jean-Pierre Comte CEO, North America, effective immediately. He will lead the company’s U.S. and Canadian operations as it works to expand its presence across the region. Comte brings more than 30 years of experience in…
Stauffer’s Simply Animals Promotes Reading, Creative Snacking For Back-To-School
York, PA — Stauffer’s, a wholly owned subsidiary of Meiji America, is marking the back-to-school season with activities designed to bring creativity to lunch and snack occasions while continuing its partnership with Reading Is Fundamental (RIF) to encourage children to read….
M&M’s Teams With Practical Magic 2 For Limited-Edition Packs
Newark, NJ — Mars, Inc.’s M&M’s brand is teaming with Warner Bros. Pictures on limited-edition Amas Veritas Spell & Snack Packs celebrating the September 10 theatrical release of Practical Magic 2. Inspired by the “Amas Veritas” love spell featured in…
Keebler Brings Back Spookie Fudge Stripes, Expands Halloween Safari
Parsippany, NJ — Ferrero North America is bringing back limited-edition Keebler Spookie Fudge Stripes cookies for Halloween and expanding the brand’s Spookie Stripes Safari program for its second year. The limited time offering feature chocolatey cookies with vanilla-flavored orange stripes…
Better Sour Names Former Hawaiian Host Sales Exec Amir Zahedi Chief Sales Officer
Austin, TX — Better Sour has named Amir Zahedi chief sales officer, bringing the CPG sales veteran on board as the candy company expands its retail and hospitality presence. Zahedi will lead Better Sour’s sales organization and oversee distribution and…
Somic Packaging To Debut 202 Platform, Digital Solutions At Pack Expo
Inver Grove Heights, MN — Somic Packaging, Inc. will introduce a new machine platform and two digital solutions to the North American market during Pack Expo International 2026, October 18 to 21 at McCormick Place in Chicago. The end-of-line packaging…
ISM Repositions Trade Shows Under Unified Brand
Cologne, Germany — Koelnmesse is repositioning ISM under a single umbrella brand that will bring together three specialized trade fairs covering the sweets and snacks industry’s value chain beginning in 2027. The new structure will comprise ISM Ingredients, ISM Manufacturing,…
Huer, Frank’s RedHot Turn Up Heat On Gummi Bears
Vancouver, B.C. — Huer Foods is partnering with Frank’s RedHot to bring the sweet-and-spicy flavor trend to the gummi sector with Frank’s RedHot Spicy Gummy Bears. The gummies feature an assortment of fruit flavors, including cherry, pineapple, and mango, with…
Werther’s Original Kicks Off Fall With Cozy Cooling Scarf
Chicago — Storck USA is promoting its Werther’s Original brand with a limited-edition Cozy Cooling Scarf designed to help consumers embrace fall while temperatures are still warm. The woven scarf features a hidden cooling pouch at the neck and a…
Mountain Dew, Trolli Team Up On Mango Pineapple Punch
Chicago & Purchase, N.Y. — PepsiCo and Ferrara Candy Co. are partnering on a limited-edition Mountain Dew x Trolli Mango Pineapple Punch beverage, building on a collaboration between the brands introduced last year. The carbonated beverage combines mango and pineapple…
Cheez-It, Chain Team Up On Limited-Run Food Court Concept
Chicago — Kellanova is partnering with Chain, the American Pop Cuisine brand founded by B.J. Novak, on a limited-run Cheez-It Court food stall featuring Cheez-It-inspired versions of classic food court dishes. The Cheez-It Court will feature three menu items incorporating…
World’s Finest Chocolate Launches First NIL Partnerships
Chicago — World’s Finest Chocolate has launched its first name, image, and likeness (NIL) partnerships with LSU running back Harlem Berry and UCLA wide receiver Leland Smith as part of its new “Let Them Reign” fundraising campaign. The campaign focuses…
