Parsippany, NJ — Ferrero USA, Inc. is promoting its Butterfinger brand with the return of the Butterfinger Investigators (BFI). Back for the second Halloween in a row, the BFI is asking consumers to admit their guilt for swiping the candy…
Pandemic Drives Substantial Growth In Gummi Vitamins
Cleveland — Immunity building has been front and center during the COVID-19 pandemic and gummi vitamins a go-to solution for many U.S. consumers. Sales in the sector reached $2.1 billion in 2020, based on Information Resources, Inc. (IRI) multi-outlet channel…
Exploring The Potential Of CBD
Cleveland — During the past few years, the chemical compound extracted from cannabis has elbowed its way into the mainstream at warp speed. Consumers are clamoring for CBD in everything from lotions and cosmetics to gummies, dietary supplements and energy…
New Bahlsen Heritage Brand Showcases History, Mission
New York, NY — Bahlsen GmbH & Co. KG launches a new brand world and mission statement commemorating its heritage, history and love for design. The company says the new look and feel pays homage to the family-run company’s past,…
The Importance Of Post-Purchase Communication In Ecommerce Transactions
Cleveland — There’s no denying the explosion in ecommerce in the past 18 months and retailers along with candy and snack makers have jumped in to quickly open online stores or expand their presence to capture sales from consumers stuck…
Dorval Promotes Coccio, Names Pugh To Manage West
Nanuet, NY — Tom Coccio has been promoted to director of sales at Dorval Trading Co., Ltd. and Matt Pugh joins the company as western region manager, replacing Steve Broderick, who is retiring after almost 30 years with the confectionery…
Barry Callebaut, Hershey Extend Strategic Supply Agreement
Hershey, PA — The Hershey Co. and Barry Callebaut have extended their strategic supply partnership originally signed in 2007. Under the extension agreement, Barry Callebaut will continue to supply Hershey’s North American business with liquid chocolate and finished products. The renewed agreement…
Nerds Brand Partners With Dungeons & Dragons For Limited Packs, Promotion
Chicago — Ferrara Candy Co., Inc. is pairing its Nerds brand with the most recognized fantasy touchstone in the gaming world: Dungeons & Dragons. The pair is joining forces for the first time to launch limited-edition Nerds Gummy Clusters and…
Long-Time Ferrero Exec Capurso To Lead Ferrara
Chicago — Marco Capurso has assumed the role of CEO at Ferrara Candy Co., Inc., effective September 1, taking over from Todd Siwak, who has moved to Ferrero North America as president and chief business officer. Capurso previously served as…
Ingredient Supplier Beneo Transforms Settling Pond Into Wildlife Haven
Parsippany, NJ. Mannheim, Germany — Beneo GmbH, a supplier of functional ingredients, has embarked on a long-term program to promote biodiversity in the vicinity of its Oreye, Belgium, production plant. In collaboration with not-for-profit environmental organizations, Natagora and Natagriwal, the…
