Claussen Pickles, Baked by Melissa Celebrate National Pickle Month With Pickle Cupcakes


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Chicago — The Kraft Heinz Co.’s Claussen brand is teaming up with New York-based bite-size dessert company, Baked by Melissa, to create first-of-its-kind pickle cupcakes. To celebrate National Pickle Month, the dessert will be available while supplies last.

The company says that in past year pickle products have continued to trend with 73 percent of Americans reporting that they enjoy the taste of pickles.

“We’re excited to keep our pickle momentum going this summer with our first-ever dessert,” says Caroline Sheehey, brand manager for Claussen Pickles. “Pickle is such a universal flavor, so we are constantly working to find new and unique ways to bring Claussen’s signature taste to many different beloved occasions. These cupcakes will be the perfect unexpected twist for pickle fanatics everywhere.”

Baked by Melissa x Claussen Pickle Cupcakes feature a pickle-infused cake topped with pickle buttercream icing and red and white sprinkles. The company says the result is a bright, balanced sweet-salty-sour pickle treat, perfect for your summer parties.

“Anyone who’s seen @BakedByMelissa on TikTok knows I am a pickle lover, whether I’m making pickles at home or adding pickles to my favorite dishes, so it only made sense to bring the Claussen’s iconic flavor to Baked by Melissa cupcakes next, for an unexpected tangy treat,” says Melissa Ben-Ishay, co-founder & CEO of Baked by Melissa. “The addition of pickle gives the cupcake a zippy sweet-salty-sour kick, making it a truly unique ingredient for a bite-size cupcake.”

The cupcakes are available in packs of six and 25 while supplies last. The six-packs are available exclusively at Baked by Melissa store locations for $10.25 while the 25-pack is exclusive to BakedbyMelissa.com for $37 for nationwide shipping.