Snax-Sational Expands Popcorn Portfolio

Snax-Sational Brands, LLC is expanding its portfolio with Cereal Pop made with Fruity Pebbles cereal. “This new Cereal Pop brand extension is truly going to ‘wow’ consumers of all ages. We are so excited to roll outCereal Pop popcorn made with…

Mars Expands Ice Cream Portfolio

Mars, Inc. adds three innovations to its ice cream portfolio. The company notes that each of the products brings a mix of flavor profiles — dark chocolate with almonds, cookie dough, and cookies and cream.   “Mars is excited to kick…

Bobo’s Protein Bar Line Debuts With Two Flavors

Simply Delicious, Inc.’s Bobo’s Oat Bars brand is expanding its lineup with a new protein bar line debuting in two flavors: chocolate chip peanut butter and double chocolate almond butter. Each bar contains 15 grams of protein from peanuts or almonds and pea…

Hershey, Unilever Partner On Reese’s Frozen Treats

The Hershey Co. has partnered with Unilever North America to debut seven frozen treats featured the Reese’s brand flavor profile in 2023. “At Reese’s we are always inventing new ways for fans to enjoy our iconic combination of chocolate and peanut butter,”…

Confetti Cake Chips Ahoy! Cookies Debut

Chips Ahoy! Chewy Confetti Cake Cookies are inspired by the brand’s upcoming 60th birthday celebration. Available in stores starting in January, the cake-flavored chewy cookies feature colorful rainbow sprinkles. “We all know that Chips Ahoy! is here for the happy….

Kellogg Adds Froot Loops With Marshmallows Jumbo Snax

Kellogg Co. debuts Kellogg’s Froot Loops with Marshmallows Jumbo Snax, oversized Froot Loops cereal with mini marshmallows and what the company calls a “sweet and citrusy twist.” “At Kellogg, we’re always looking for ways to innovate by developing new flavors…

BrainMD Launches Plant-Based Protein Bar

BrainMD Health, pioneered by psychiatrist and brain health expert Daniel G. Amen, MD, is launching a Brain Boost Plant-Powered Protein Bar. The bar marks the company’s first protein bar built for the brain, meeting consumers’ demands for a healthy, ready-to-eat snack…

Tastykake Mini Muffins Get Holiday Packaging

For the first time, Flowers Foods, Inc. is featuring its Tastykake’s classic Mini Muffins in Christmas packaging. The company’s limited edition seasonal line will be available through mid-December. Tastykake’s Christmas products are: 

Hostess Debuts 2022 Seasonal Snack Cakes, Donuts

Hostess Brands, Inc. is introducing Hostess Holiday HoHos in holiday packaging, along with limited-edition Holiday CupCakes, Mint Chocolate Flavored Twinkies and Hot Cocoa & Marshmallow Flavored Donettes. “With the holiday season right around the corner, consumers are anticipating the return…