Parsippany, NJ — Ferrero USA, Inc. is launching “Summer Gets Bueno,” a program designed to help summer travelers fill up their gas tanks and provide Kinder Bueno chocolate bars for free at participating gas stations.
Beginning on July 29, Ferrero is giving travelers at participating gas stations in Westchester County and Long Island, NY, the chance to receive a gift card for up to $50 of free gas while supplies last. A Kinder Bueno gas station attendant will also provide drivers with free Kinder Bueno chocolate bars and other customers will have the chance to receive additional road trip and travel essentials.
“Nothing says summer like a road trip with friends and family, however, these days that can come with a hefty price tag,” says Shalini Stansberry, vice-president of marketing, Kinder Snacking. “That is why we launched ‘Summer Gets Bueno’ as part of our ongoing ‘Life Gets Bueno’ campaign, to help people get where they need to go and to savor their summer road trips by taking a crispy, creamy Kinder Bueno along for the ride. With one chocolatey bite of Kinder Bueno, the journey is sure to be extraordinary.”
The events will take place on July 29 at the Shell at 1000 Central Park Avenue in Scarsdale, NY, and on July 30 at the Ocean Gas & Mini Mart at 980 Montauk Highway in Shirley, NY, from 1 to 4 p.m. ET or as long as supplies last.
In addition to experiencing the “Summer Gets Bueno” in person events, Kinder Bueno is hosting a “Summer Gets Bueno Sweepstakes” through August 11. Consumers can enter for a chance to win one of hundreds of summer prizes including Kinder Bueno gas gift cards, Kinder Bueno tumblers, coolers and more.