Ferrero Rocher Valentine’s Day Sweepstakes Includes Tele-Conference With Lifestyle Influencer


Parsippany, NJ — Ferrero U.S.A., Inc.’s Ferrero Rocher brand is running a Valentine’s Day promotion offering eight consumers the chance to win $400 and a 30-minute tele-consultation session with lifestyle influencer and gifting expert Alison Deyette (@alisondeyette).

“Ferrero Rocher has been at the heart of celebrations for generations, and no matter the occasion, it’s the special moments and experiences created by our loved ones that are the most treasured,” says Alessandro Rapali, senior VP – Ferrero North America. “Many of our traditions are changing to address our current challenges which is why Ferrero Rocher is offering expert advice and curated tips from prominent influencers to ensure this Valentine’s Day is just as special, if not more, than the ones before.”

To enter the sweepstakes, consumers can post a photo of their Valentine on Instagram, tagging @ferrerorocherusa and using #FerreroValentineSweeps, or post a photo using the hashtag to the Ferrero Rocher USA Facebook page. The Ferrero Rocher Valentine’s Day sweepstakes begins on January 19, at 12:00 am EST and runs through February 2, at 11:59 pm EST.

The company says Valentine’s Day celebrations might need to transform a bit this year, so the brand is also sharing curated “how-to” gifting content from lifestyle and gifting aficionados and real-life couples, including Lindsay Silberman (@lindsaysilb) and Matt Stevens (@instahusband), as well as Parker York Smith (@parkeryorksmith).