Herr’s Asks Fans To Find Next Chip Flavor


Nottingham, PA — Herr Foods, Inc. is asking consumers to choose its next chip flavors, inspired by the company’s hometown of Philadelphia through its Flavored by Philly campaign. Now through December 6, consumers can submit flavor ideas for a chance to see their chip flavor in stores in the Philadelphia area, as well as a chance to win $10,000, a year’s supply of Herr’s, and a $10,000 donation to a Philadelphia non-profit of their choice.

“Philadelphians are passionate about three things — their sports teams, their community, and good food,” says Ed Herr, Herr chairman and CEO. “For 75 years Herr’s has made Philadelphians’ preferred snack foods, and we are proud to be surrounded by many other signature Philly foods. With the launch of our Flavored by Philly chips, we are giving our fans the opportunity to blend Philadelphia-inspired flavors with their favorite hometown chip, and also share in our legacy to give back to the local community.”

The entries will be judged by Ed Herr, along with former Philadelphia Eagles wide receiver Mike Quick and Star Fusion’s celebrity chef Darlene Jones, who will narrow it down to three finalists. Fans will have the opportunity to try all three flavors and vote for their favorite to determine the winning Philadelphia-inspired chip flavor. The winners announced in early summer 2022.