It’Sugar Opens Holiday Pop Up In Macy’s Herald Square

Fort Lauderdale, CL — Specialty candy retailer It’Sugar is bringing holiday magic to Macy’s Herald Square location this holiday season. The retailer is setting up shop in Macy’s flagship New York store on W. 34thStreet. The company reports the nearly 4,000-square-foot space features thousands of confections as well as candy-themed gifts. The shop will be open through January 2022.

“We are thrilled to open our It’Sugar holiday pop up store in Macy’s Herald Square,” says Jeff Rubin, CEO & founder of It’Sugar. “We look forward to bringing a fun and sweet holiday season to the heart of New York.”

The pop up is located inside Macy’s Herald Square on the mezzanine level.