It’Sugar Opens Store In Mercedes, TX


Ft. Lauderdale, FL — It’Sugar has opened a 3,500-square-foot candy store in the Rio Grande Valley Outlets in Mercedes, TX.

The company says the location epitomizes what the brand is known for, with more than 150 pick n’ mix candy bins, hundreds of varieties of sweets, humorous products, and an immersive candy experiences from brands including Sour Patch Kids, Oreo, Nerds, Skittles, Reese’s, and Starburst. It also includes shops devoted to retro and international candy, TikTok-trending treats, and more.

“It’Sugar is more than a candy store,” says Jonathan Schwartz, vice-president real estate. “We deliver a candy experience unlike any other, bringing your favorite brands to life with bright colors, hilariously entertaining displays, and a wide variety of sweets and treats. Our goal is to create an environment where people of all ages can feel like a kid in a candy store. We invite everyone to come and join us for the ultimate sugar experience.”