Parsippany, NJ — Ferrero North America’s Kinder Bueno brand is kicking off 2022 with a new tv campaign that showcases how experiences go from ordinary to extraordinary with one bite of the chocolate bar. Part of Kinder Bueno’s ongoing “Life Gets Bueno” campaign, the new :30 commercial spot titled, “Around the Block,” captures the impact the multi-sensorial chocolate bar has on everyday experiences, according to the company.
Shalini Stansberry, vice-president marketing, Kinder Snacking, points out: “We’ve had incredible reception for Kinder Bueno since launching in the U.S. almost three years ago with our first television debut in 2020. Kinder Bueno has a taste experience that defies expectation and has the power to elevate our everyday moments.”
The Kinder Bueno brand has sales of more than $100 million in the U.S. and was in the top 10 of IRI’s 2020 Food and Beverage New Produce Pacesetters report.
