Kinder Joy x Funko Collab Focuses On  Harry Potter


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Parsippany, NJ — Ferrero North America is partnering with Warner Bros. Discovery Global Consumer Products and Funko, for a collection of Harry Potter Kinder Joy Eggs. The assortment features 16 limited-edition toys including two pencil toppers, two sticky notes, two bookmarks and 10 Funko figurines that include Harry Potter, Ron Weasley, Hermione Granger, Draco Malfoy, Professor Dumbledore, and Hagrid.

As part of the launch, the brand is partnering with Harry Potter film actor Tom Felton. “Kinder Joy’s ability to capture some of the magic of the franchise gives fans a new way to experience its excitement and allows its legacy to be passed along to an all-new generation of witches, wizards and Muggles,” says Felton. “Through playing Draco Malfoy in the Harry Potter films I have seen firsthand how connected the fans are and I can’t wait to see how much they enjoy the Harry Potter Kinder Joy eggs.”

All 16 toys can also be scanned and brought to life in Applaydu, an app that uses augmented reality to extend playtime.

“We are excited to bring the new Harry Potter collection to families and have Kinder Joy be a part of those special moments of wonder shared between parents and children,” says Amber Hansinger, vice-president of marketing for Kinder Joy. “Harry Potter is a franchise loved by people of all ages, and through this collection, we are hoping to play a small part in how parents introduce their kids to the iconic Harry Potter films.”

The collection is available while supplies last.