Meijer Expands Beach Cleanup Events


Grand Rapids, MI — In conjunction with International Coastal Cleanup, Meijer, Inc. is sponsoring two Adopt-a-Beach cleanup events on September 17 and is encouraging public participation to help clean local beaches and keep plastic out of the Great Lakes.

“We’re lucky to live in the beautiful Great Lakes, which is synonymous with summertime visits to the beach,” says Erik Petrovskis, director of environmental compliance and sustainability at Meijer. “But with that use comes the responsibility to protect them. We’re proud to be hands-on in the cleaning of our beaches and encourage the public to join other volunteers from around the world that day at similar cleanup events.”

The events will be conducted by the Alliance for the Great Lakes, a nonpartisan nonprofit working across the region to protect the Great Lakes. They will take place from 9 to 11 am at Traverse City State Park beach near downtown Traverse City, MI, and at Headland Dunes State Park near Cleveland.

For more than 30 years, the Alliance’s Adopt-a-Beach program has activated thousands of volunteers in cleanups across all five Great Lakes. This September, volunteers will help to surpass the Alliance’s goal of collecting 500,000 pounds of litter since 2003, which is when the organization began tracking data.

“Adopt-a-Beach volunteers are on the frontlines of keeping plastic out of the Great Lakes. The data they collect shows that roughly 85 percent of the litter cleaned up are items made partly or entirely of plastic,” Alliance for the Great Lakes President & CEO Joel Brammeier says. “September 17 is the single largest day of action for the Great Lakes each year. We’re grateful to our volunteers and to Meijer for supporting this event and helping to keep our lakes clean and safe for everyone to enjoy.”

Meijer began its partnership with the Alliance in 2019, sponsoring various beach cleanup events across its footprint.