Chicago — Ferrara Candy Co., Inc.’s Mother’s Cookies brand, makers of the original frosted Circus Animal Cookies, is celebrating its namesake by helping families give moms an opportunity to treat themselves on their special day. The company had established the Mother’s Cookies’ “Fun(d) Mom” campaign to give away $20,000 to deserving mothers.
In the week leading up to Mother’s Day, from May 3 through May 6, the brand is teaming up with mom influencers who will ask their followers to comment with their dream Mother’s Days. Each influencer will select five of the most creative responses to each receive $1,000 and a month’s worth of Mother’s Cookies.
“Mother’s Cookies delivers tasty treats for families every day, but we wanted to do a little something extra for Mother’s Day this year,” says Rachna Patel, sr. director cookies marketing at Ferrara. “With so many deserving mothers out there, we know families will find fun and creative ways to show their love and make their moms’ dreams come true.”
Full details will be available through the Mother’s Cookies Instagram account @motherscookiesus beginning Monday, May 3.