Old Trapper Smoked Products has updated its beef stick packaging to include a gusseted bag. The company’s snack-size original deli style beef sticks come in 15-ounce reclosable bags in original, jalapeno and teriyaki flavors. The bags include a peg hole and carry an SRP of $15. They ship six per case.
“As leaders in the meat snack category, we are always looking for new and exciting formats to present our products,” says Robert Leary, director of marketing. “Just as we pioneered clear packaging to show consumers the product quality and quantity that they are receiving in each bag, we are now introducing new display options and a perfectly snackable reformatted stick size to provide a product that is versatile on the shelf and visually appealing to consumers. People everywhere who love our jerky are part of the Old Trapper family, and we are committed to evolving continually to meet their needs.”