The Hershey Co. is extending its Reese’s Big Cup range with the launch of Reese’s Caramel Big Cup, which features a layer of gooey caramel along with the product’s signature peanut butter.
“Next to peanut butter, caramel is the most requested combination with chocolate — and while Reese’s Peanut Butter Cups are already perfect, ask, and you shall receive,” says Emily Stover, Reese’s senior associate brand manager. “As the experts in chocolate and peanut butter deliciousness, we know what our fans want, and we’re delivering on that with the Reese’s Caramel Big Cup.”
The product will be available in standard and king size packs beginning November 17.