Fruit Meltaways Debut In Single-Serve Packs From Esther Price


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Esther Price Candies is launching single-serve Fruit Meltaways. The crème-filled chocolates come in three varieties — milk chocolate and dark chocolate lemon, orange, and raspberry. Each 0.8-ounce chocolate is flow-wrapped with packaging that features a photo of the product and the Esther Price logo. They carry an SRP of $1.

“We’re releasing our new Fruit Meltaways just in time for folks to enjoy a pop of flavor in the summer months,” says Doug Dressman, CEO of Esther Price. “This new candy is the perfect addition as a summer celebratory item or as a treat to enjoy as an everyday luxury.”