Reese’s snack cakes, a mid-morning cake treat, is being introduced by The Hershey Co.
The candymaker reports 83 percent of U.S. adult consumers indulged in desserts before noon during August. The snack cakes feature milk chocolate and Reese’s peanut butter crème.
“We wanted to create the perfect treat for Reese’s fans to satisfy that mid-morning sweet tooth,” says Mike Orr, snacks brand manager. “We know that sometimes you just don’t want to wait until lunch — that’s how Reese’s Snack Cakes were born!”
Each 2.75-ounce pack holds two snack cakes and has a SRP of $1.99.