PIM Brands Introduces Welch’s Juiceful’s HeartThrobs


PIM Brands, Inc.’s Welch’s brand is introducing new Juiceful’s HeartThrobs for Valentine’s Day. The heart-shaped juice-filled snacks come in seasonal packaging including a “To & From” note card on the box itself.

According to the company, the snack is made with natural flavors, colors from natural sources and is gluten and preservative-free. Available in two flavors, strawberry and cherry, a four-ounce bag of HeartThrobs carries an SRP of $2.00.