Chupa Chups XXL Trio lollipops are debuting from Perfetti Van Melle USA, Inc. The large, multilayered lollipops, which will be available in the U.S. in November, have a bubblegum filling. According to the company, the lollipops are the only gum-filled pop in the U.S. with two unique flavor layers.
The one-ounce Trio XXL are available in four flavor combinations, which are wrapped in the brand’s iconic and brightly colored Chupa Chups graphic wrappers: cola lemon, strawberry kiwi, mango orange and tutti frutti pineapple.
“Consumers are looking for added benefit to their lollipop experience, and with the XXL Trio lollipops, Chupa Chups will continue to bring well-received variety, excitement and a premium feel to the fast-growing lollipop segment in the U.S.,” says Craig Cuchra, vice-president of marketing, Perfetti Van Melle USA. “With many large retailers now carrying the Chupa Chups brand in the U.S., we’ve seen tremendous success with consumers across the country falling in love with its taste, quality, rich heritage and fun.”
The lollipops have an SRP range of 59 to 69 cents.