Rich Products Begins Phase Two Of $117M Texas Facility Expansion


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Brownsville, TX — Rich Products Corp. and National New Markets Fund, LLC (NNMF) have begun the second phase of Rich’s Brownsville, TX manufacturing facility expansion. NNMF, an affiliate of Los Angeles-based SDS Capital Group, will invest $17.5M of its New Markets Tax Credit allocation to support the 150,000-square-foot expansion, which will increase production capacity for Rich’s branded appetizer business.

Rich’s largest capital campaign to date, the $117M expansion is comprised of two phases. Phase two, slated to be completed in July 2025, will add capacity for production and storage. The first phase, which began in 2023, included the development of a new frozen warehouse that is expected to open this summer.

“We’ve seen a huge influx in customer demand within our growing seafood and appetizer business, so adding capacity is key for continued growth,” says Kevin Spratt, president, Rich Products’ U.S./Canada region. “As a proud member of the Brownsville community for over 60 years, we’re fully committed to strengthening our local impact with the right combination of associates, products, and infrastructure. We’re grateful to NNMF for being a key supporting player in this project and are excited about the opportunities this will create for our business, the local community, and the valued customers we serve every day.”

“The economic and community benefits from Rich’s expansion in Brownsville are noteworthy,” says Deborah La Franchi, CEO, National New Markets Fund. “This is a company that is committed to its associates — not only is it creating more than 130 jobs, but it’s offering quality wages and benefits in a community grappling with a 35.7 percent poverty rate.”