Trolli Celebrates Product Launch With Quirky Promotion, $50,000 Cash Prize


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Fliers like this were posted by the Trolli Sour Bursting Crawlers across college campuses nationwide

Chicago  — To celebrate the launch of Ferrara Candy Co., Inc.’s new Trolli brand Sour Bursting Crawlers, the company is offering $50,000 and a year’s supply of candy to one grand-prize winner. 

Contestants can enter by going to PleaseEat.Us and filling out a short quiz. In addition to the cash prize, 1,000 winners will receive a free bag of Trolli candy. The deadline to enter is May 30. 

Promotion for the contest included “lo-fi” unbranded postings around coffee shops and street corners on college campuses across the country.

Trolli Sour Bursting Crawlers are available in three-, 4.25- and 6.3-ounce bags. Flavors include cherry-pineapple, blue raspberry-strawberry, strawberry-grape and mango-fruit punch.