This event is available for NCA member companies and qualified retailers.
Chief Marketing Officer
Mike Black is global vice president of Profitero, the leading provider of e-commerce performance analytics for the industry. Prior to Profitero, Mike was vice president of product marketing at Nielsen, where he was responsible for launching new analytic products for the company’s retail measurement and innovation businesses. Mike is a regular contributor of thought leadership on the topic of e-commerce.
Director of Client Services
As Director of Client Services at Profitero, Christina Vail helps brands accelerate their e-commerce strategies by consulting on organizational structure, internal e-commerce training education and data & analytics. Prior to Profitero, Christina spent two years in strategy consulting at L.E.K. Consulting, where she helped clients with e-commerce strategy, new business strategy, mergers & acquisitions and operational improvements. Christina began her career at PepsiCo where she was part of a rotational program. After learning the brick & mortar business, she helped form Pepsi’s first e-commerce team where she worked directly with Amazon, Walmart, Kroger and other leading retailers. Christina holds a BA from Boston College and an MBA from Kellogg School of Management.