The Story of Halloween 2020

The story of Halloween 2020 is shaping up to be one for the record books. From PVC pipe candy slides going viral on social media to major, thought-leading media outlets and prominent elected officials declaring that Halloween is happening, creative and safe approaches are driving the national narrative in a way that showcases consumer optimism for a fun and unique Halloween season.

NCA & Former CDC Official Respond to CDC Halloween Safety Guidance

Statement from John Downs, NCA President & CEO: “The CDC’s guidance reinforces that Halloween is happening and provides inspiration for creative and safe approaches to celebrating the holiday throughout the month of October. There’s no question that Halloween will look different this year, and innovative approaches endorsed by CDC like outdoor trick-or-treating can bring a little fun to the fall.”

New Sales Data Shows Halloween Candy Sales Are Up in 2020

New data from the National Confectioners Association shows that Halloween chocolate and candy sales are up this year. For the latest four weeks ending September 6 versus the same period in 2019, total Halloween chocolate & candy sales are up 13% – growth that is driven by Halloween chocolate, which is up 25.3%.

Candy Industry Reaction to LA County Walking Back Ban on Halloween

“There will be regional differences across the country in the way that people choose to celebrate the Halloween season throughout the month of October. Whether this means trick-or-treating, more candy bowl moments at home with family and close friends, or just more time celebrating the season throughout the month of October, one thing is for sure – Halloween is happening. We are pleased that the LA County Health Department reassessed its earlier decision that truly lacked any sort of creativity when it comes to trick-or-treating and Halloween safety.”

Halloween Is Happening With Fresh Takes on Longstanding Traditions

*The following article originally appeared in Future of Personal Health on September 2, 2020.
So many celebrations, traditions, and parties have been canceled this year due to the COVID-19 pandemic. Despite the setbacks and social distancing, people across the country have found new ways to celebrate special moments like birthdays, graduations, and holidays. And for this year’s Halloween, many will need to take a similar approach to maximize the season.

Five Questions with John Downs: Halloween 2020

There are a few cultural moments of widespread celebration ahead of us as we look at the remainder of 2020, including Halloween. Given the central role that chocolate and candy play in the month of October, who better than NCA President & CEO John Downs to address the questions about Halloween that are top of mind for many people? We all know that this year will look a little different, but that doesn’t mean we have to sit out on the fun of the Halloween season.