The Digital Impact Group helps the confectionery industry make an impact in the digital space around key candy moments and at NCA events, as well as during all the moments in between. By coming together and using our collective digital influence, the confectionery industry has the power to make unique contributions to the ongoing social media conversation around chocolate and candy. Questions? contact Carly Schildhaus .
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Sample Social Media Content
Member companies can find social media content to download and share on their platforms below.
Valentine’s Day
Square
The confectionery industry generates $42 billion in annual sales.
One U.S. confectionery job supports 11 other American jobs in related industries.
More than 60% of people want their Valentine’s Day box of chocolate to be heart-shaped.
93% of people would like a gift of chocolate and candy to celebrate Valentine’s Day.
What type of message do you want to read on conversation hearts? 52%: sweet 28%: funny 21%: sarcastic
92% of Americans plan to celebrate Valentine’s Day with chocolate and candy.
How do you determine the flavor in your box of chocolates? 45%: consult the guide 23%: bite the corner 22%: randomly pick one 10%: poke the bottom
Most Americans enjoy chocolate and candy 2-3 times per week, averaging just 40 calories and one teaspoon of added sugar per day.
When do you purchase Valentine’s Day treats? 14%: the moment they appear on store shelves 17%: in January 50%: in the first half of February 5%: on Valentine’s Day 15%: it varies
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The confectionery industry generates $42 billion in annual sales.
One U.S. confectionery job supports 11 other American jobs in related industries.
More than 60% of people want their Valentine’s Day box of chocolate to be heart-shaped.
93% of people would like a gift of chocolate and candy to celebrate Valentine’s Day.
What type of message do you want to read on conversation hearts? 52%: sweet 28%: funny 21%: sarcastic
92% of Americans plan to celebrate Valentine’s Day with chocolate and candy.
How do you determine the flavor in your box of chocolates? 45%: consult the guide 23%: bite the corner 22%: randomly pick one 10%: poke the bottom
Most Americans enjoy chocolate and candy 2-3 times per week, averaging just 40 calories and one teaspoon of added sugar per day.
When do you purchase Valentine’s Day treats? 14%: the moment they appear on store shelves 17%: in January 50%: in the first half of February 5%: on Valentine’s Day 15%: it varies
