The Digital Impact Group helps the confectionery industry make an impact in the digital space around key candy moments and at NCA events, as well as during all the moments in between. By coming together and using our collective digital influence, the confectionery industry has the power to make unique contributions to the ongoing social media conversation around chocolate and candy. Questions? contact Carly Schildhaus .
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Sample Social Media Content
Member companies can find social media content to download and share on their platforms below.
National Candy Month
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81% of people see chocolate and candy as a fun part of life
People in the U.S. enjoy chocolate and candy 2-3 times per week, averaging just 40 calories and about one teaspoon of added sugar per day.
Favorite Summer Treats: Chocolate, Gummy Candy, Taffy
Top Summer Candy Flavors Watermelon, Cherry, Strawberry
78% of Americans agree that gifting and sharing candy is a great tradition.
One U.S. confectionery job supports 11 other American jobs in related industries.
The confectionery industry generates $42 billion in annual sales.
96% of people who plan to go camping will bring candy.
94% of people headed on a road trip this summer will bring chocolate and candy.
82% of beachgoers in the U.S. will bring candy with them.
89% of Americans will bring chocolate and candy to share with family on visits.
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81% of people see chocolate and candy as a fun part of life
People in the U.S. enjoy chocolate and candy 2-3 times per week, averaging just 40 calories and about one teaspoon of added sugar per day.
Favorite Summer Treats: Chocolate, Gummy Candy, Taffy
Top Summer Candy Flavors Watermelon, Cherry, Strawberry
94% of people headed on a road trip this summer will bring chocolate and candy.
82% of beachgoers in the U.S. will bring candy with them.
89% of Americans will bring chocolate and candy to share with family on visits.
78% of Americans agree that gifting and sharing candy is a great tradition.
One U.S. confectionery job supports 11 other American jobs in related industries.
The confectionery industry generates $42 billion in annual sales.
96% of people who plan to go camping will bring candy.