Seasonal Insights

The confectionery industry’s “Big Four” seasons – Valentine’s Day, Easter, Halloween and the winter holidays – have long led to huge spikes in sales and endless opportunities for product innovation, but new confectionery seasons, like National Candy Month, the summer holidays and more, are building momentum.

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Members of the media interested in learning more about confectionery trends around the holidays should contact our media team at [email protected]

Candy Seasons

Halloween

Winter Holidays

Valentine’s Day

Easter