Candy Industry Reaction to LA County Walking Back Ban on Halloween

Candy Industry Reaction to LA County Walking Back Ban on Halloween

STATEMENT

“There will be regional differences across the country in the way that people choose to celebrate the Halloween season throughout the month of October. Whether this means trick-or-treating, more candy bowl moments at home with family and close friends, or just more time celebrating the season throughout the month of October, one thing is for sure – Halloween is happening. We are pleased that the LA County Health Department reassessed its earlier decision that truly lacked any sort of creativity when it comes to trick-or-treating and Halloween safety.”

ADDITIONAL BACKGROUND

  • 63% of adults believe that people will find creative and safe ways to celebrate the Halloween season this year. (Morning Consult x NCA)
  • 74% of millennial moms and young parents say that Halloween 2020 is more important than ever. (The Harris Poll x NCA)
  • 80% of the general public and 90% of millennial moms and young parents say they can’t imagine Halloween without chocolate and candy, and that trick-or-treating is irreplaceable. (The Harris Poll x NCA)
  • This reflects an independent survey from Insight to Action that found 70% of moms plan to celebrate the Halloween season with their children this year.
  • NCA designed Halloween Central by working with nutrition professionals and leaders in the public health community – including the CDC – with the intent of helping parents navigate this uncertain time by providing them with inspiration for a creative, fun, and importantly, safe Halloween. 
  • Recently, the Cleveland Clinic issued guidance for how to best support and empower consumers to be safe this Halloween and at the same time still have a bit of fun during the month of October, citing many of the concepts outlined on Halloween Central.